Rarely does a company come out with a product that’s both better and substantially cheaper than the one it replaced. But that’s exactly what Amazon did with its vondrous Kindle DX ebook reader. The new model has a cool graphite body and, more significantly, a 50% brighter screen. And it’s priced around $100 less than the old Kindle.

Trying to choose between a DX and the smaller, lighter Kindle 2? Consult this review comparison of the two Kindle models.